Best Sellers for Craft Commerce

Sales analytics and reporting built for Craft Commerce. Track revenue, orders, products, customers, discounts, and carts, all from your control panel.

Best Sellers gives you a clear picture of what's selling, who's buying, and how your store is performing over any date range.

Features

Dashboard

The dashboard provides a full overview of store performance for any date range, organized into focused sections with narrative summaries that explain what the numbers mean.

Overview

Revenue, Orders, AOV, and Repeat Rate KPI cards
Revenue/Orders/AOV toggle chart with previous period comparison
Narrative summary comparing against previous period, same period last year, and trailing 12-month average

Discounts & Order Composition

Total Discounts, Items Sold, and Avg Items/Order KPI cards
Discounted vs. Full-Price Orders breakdown (order count, revenue, AOV)
Most Used Discounts ranked table with order counts linking to filtered orders
Items Per Order histogram with clickable bars linking to filtered orders
Shipping Methods ranked table with order counts linking to filtered orders

Customers & Retention

Customers, New Customers, and Avg Customer LTV KPI cards
Top Customers by Revenue ranked table
Credentialed vs Guest comparison (customer count, LTV, avg orders, total revenue)
New vs Returning Customers trend chart

Product Performance

Unique Products Sold and Product Revenue KPI cards
Best Sellers top 10 ranked table with links to product edit pages

Carts

Cart abandonment rate, abandoned value, and age breakdown (4-24h, 1-7d, 7+d)
Highest-Value Abandoned Carts table with customer email, value, age, and cart restore links
Anonymous cart toggle for filtering

Global Controls

Date range picker with presets (Today, This Week, This Month, This Year, Past 7/30/90 Days, Past Year, All Time, custom)
Order Status filter that persists across all report pages via session
Past date ranges exclude today (complete days only)
Partial period comparisons are prorated for fair comparison

Orders

Browse and search every completed order with filtering.

Filters: Order Status, Payment Status, Shipping Method, Discount (discounted/full-price and specific discounts by ID), Items Per Order bucket
Sortable columns: order number, date, status, merchandise total, tax, discount, shipping, total paid, items sold, payment status
Page totals for all currency columns
Dashboard widgets link to pre-filtered views
CSV export with all applied filters

Products

See which products or variants are generating the most revenue, with breakdowns by product type.

Toggle between viewing products or variants
Filter by product type
Search by title, SKU, or product type
Drill down to every order containing a specific product
Sortable by units sold, order count, revenue, or average price
CSV export with all applied filters

Customers

Understand who your customers are, how much they spend, and how often they come back.

Filter by customer type (credentialed or guest)
Search by email
Sortable by email, status, order count, total spent, AOV, or last purchase date
Links to customer profiles in the control panel
CSV export with all applied filters

Operations

Operational overview to help you understand store configuration, email notifications, and coupon usage across all time.

Commerce Settings quick links (General Settings, Store Settings)
Order Status Emails table showing which emails fire on each status transition, with enabled/disabled indicators and recipient types
All Configured Emails table with name, subject, recipient, template path, and enabled status
Coupon Usage (All Time) ranked table with usage counts and total discount per code

Cart Restore

Built-in cart restoration for abandoned cart recovery.

Shareable restore URL
Restores the cart to the visitor's session and redirects to Commerce's loadCartRedirectUrl
Credentialed customer carts require the account owner to be logged in
Logged-in users cannot claim another user's cart
Logged-out users can restore inactive/guest carts
Styled login-required page when authentication is needed
Cart purge expiry info shown in the dashboard based on Commerce's purgeInactiveCartsDuration

Templating

Best Sellers provides Twig variables for displaying sales data on your front end.

Units Sold & Revenue

{# Units sold for a variant #}
{{ craft.bestsellers.variantTotalSales(variant.id) }}
{{ craft.bestsellers.variantTotalSales(variant.id, '30 days ago') }}
{{ craft.bestsellers.variantTotalSales(variant.id, '2024-01-01', '2024-12-31') }}

{# Revenue for a variant #}
{{ craft.bestsellers.variantTotalRevenue(variant.id)|commerceCurrency }}

{# Units sold for a product (all variants combined) #}
{{ craft.bestsellers.productTotalSales(product.id) }}

{# Revenue for a product #}
{{ craft.bestsellers.productTotalRevenue(product.id)|commerceCurrency }}

Previous Purchases

{# Check if the current user previously purchased a specific product #}
{% set previousOrder = craft.bestsellers.previousPurchaseByUser(variant.id, currentUser) %}
{% if previousOrder %}
    You purchased this on {{ previousOrder.dateOrdered|date('M j, Y') }}
    <a href="{{ previousOrder.cpEditUrl }}">Order #{{ previousOrder.reference }}</a>
{% endif %}

{# Get all variants previously purchased by a user #}
{% set purchasedVariants = craft.bestsellers.previouslyPurchasedProducts(currentUser) %}
{% if purchasedVariants %}
    <h3>Your Previously Purchased Products</h3>
    {% for variant in purchasedVariants.all() %}
        {{ variant.title }}
    {% endfor %}
{% endif %}

Best Sellers Queries

Best Sellers extends Craft's element queries so you can fetch products or variants sorted by sales:

{# Top 10 best-selling products in the last 30 days #}
{% set bestSellers = craft.commerce.products
    .bestSellers('30 days ago')
    .limit(10)
    .all() %}

use craft\commerce\elements\Product;

$bestSellers = Product::find()
    ->bestSellers('2024-01-01', '2024-12-31')
    ->limit(10)
    ->all();

foreach ($bestSellers as $product) {
    echo $product->title . ': ' . $product->totalQtySold;
}

Best Sellers (Reports for Craft Commerce)